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1.
Proceedings of SPIE - The International Society for Optical Engineering ; 12602, 2023.
Article in English | Scopus | ID: covidwho-20245269

ABSTRACT

In 2021, the airline industry was affected by COVID-19, and many airlines suffered losses. The main reason for the loss were the decline in revenue and the surge in costs. Therefore, in terms of creating the competitive advantage of airlines, "price war" is no longer applicable, and improving service quality has become an effective means. Customer satisfaction is the most effective indicator to measure service quality. In this study, a satisfaction evaluation system is established based on structural equation model and customer satisfaction importance matrix. Then, a questionnaire is designed to analyze the influence of different factors on customer satisfaction. The research finds that brand image and perceived quality have a great impact on customer satisfaction. In addition, some suggestions for airlines to improve customer satisfaction are given. © 2023 SPIE.

2.
Australasian Accounting, Business and Finance Journal ; 17(2):4-25, 2023.
Article in English | Scopus | ID: covidwho-20245076

ABSTRACT

The Covid-19 pandemic brought many businesses to a standstill as international travel restriction was imposed across countries in addition to a national lockdown. Firm performances were depressed due to reduced order and output. This study examines whether digitalization has mitigated the negative impact of the Covid-19 pandemic on Malaysia's manufacturing sector. Using sales as the performance yardstick of 24 industrial sectors from January to December 2020, our result shows that manufacturing sales performance was negatively related to the Covid-19 pandemic. However, the adverse impact of Covid-19 was mitigated with a higher level of digitalization. The mitigating role of digitalization remains robust in further analysis. This study has managed to quantify the mitigating effect of Covid-19 on manufacturing sectors. As a policy implication, the government should expedite the introduction of the 5G network, promote digital adoption across all sectors to ensure business continuity and provide an effective response mechanism in any pandemic or crisis. © 2023, University of Wollongong. All rights reserved.

3.
Meditsina Truda I Promyshlennaya Ekologiya ; 63(4):256-262, 2023.
Article in Russian | Scopus | ID: covidwho-20244946

ABSTRACT

Introduction. Since March 2020, the introduction of a self-isolation regime and significant restrictions on personal contacts at work and school in connection with the COVID-19 pandemic has led to an expansion of the introduction of information technologies and a sharp restriction of direct interpersonal communication. The introduction of these restrictions has had a stressful effect on the body of both workers and students of various age groups, including young people. For a successful analysis of the impact of COVID-19 restrictions on the psychophysiological state of these categories of young workers and students, it seems appropriate to assess the state of maladaptation, self-assessment of nervous and somatic well-being. The study aims to assess the impact on the adaptive psychophysiological parameters of young trade workers and students of the changed working and study conditions against the background of the COVID–19 epidemic situation (self-isolation). Materials and methods. The object of the study was two groups of people who have a wide range of communication with colleagues and people around them, but differ in the content of their activities: students and trade workers. Scientists have conducted the study in two stages: before the pandemic (2013) and during the pandemic (December 2020) due to drastic changes in the algorithm of existence and work/study. We have examined 119 students aged 20–24 years (RGSU). There were 61 people at the first stage of the study (2013), there were 58 people at the second stage (2020, December). The second group (trade workers): 66 people aged 20–29 years. At the first stage of the study (2013), 34 people were included, at the second stage — 32 people. Experts have carried out the assessment of the psychophysiological parameters of the examined according to the questionnaire of neuropsychiatric maladjustment (ONPD). The condition for inclusion in the groups in 2020–2021 is the absence of a history of transferred COVID-19. Results. During the tense epidemic situation (2019-2021), against the background of the spread of COVID-19 and forced self-isolation of all population groups, the lifestyle has radically changed. Face-to-face communication has been minimized, but communication using information technology in all spheres of life (daily life, study, work) has increased dramatically. The researchers found that among the surveyed population groups (students and sales workers), the spread of signs of mental discomfort increased. Limitations. The study was limited to a sample of age groups: 20–24 years for students, 20–29 years for trade workers (in both periods). Conclusion. The calculation of the odds ratio (OR) allowed us to establish with a high degree of confidence that signs of mental discomfort, including asthenic and depressive signals, were significantly more often recorded during the period of self-isolation in both study groups: for students who are on distance learning (December 2020 compared to 2013): the coefficient of OR=5.4, (χ2=14.7;p<0.001);for sales workers: coefficient OR=15.0;(χ2=9.5;p<0.001). Ethics. Questions whose content does not meet ethical standards were not included in the study, as a result of which the conclusion of the biomedical ethics committee or other documents was not required. © 2023, Izmerov Research Institute of Occupational Medicine. All rights reserved.

4.
Proceedings of the European Conference on Management, Leadership and Governance ; 2022-November:423-430, 2022.
Article in English | Scopus | ID: covidwho-20244396

ABSTRACT

Despite the COVID-19 pandemic, 2021 saw a growing interest in starting own business: as per the Census Bureau's Business Formation Statistics, the number of applications to form new businesses filed in the U.S. was the highest compared to any other year on record, reaching the total of 5.4 million (Economic Innovation Group, 2022), while in the EU, after an initial downward trend recorded in the first and second quarters of 2020, the number of new business registrations grew again in the third quarter of that year, and this upward trend continued throughout 2021 (Eurostat, 2022). Of course, as a result of Russia's invasion on Ukraine and related economic crisis, a downward tendency could be observed, but business registration levels in the EU in the first quarter of 2022 were still higher than during the pre-COVID 19 pandemic period (2015-2019) (Eurostat, 2022) and online searches indicating and intent to open a business spiked by 76% from 2018 to 2022 (Search Engine Journal, 2022). This shows that despite many external impediments, people are still tempted to start their own business, and many influencers, motivational speakers and coaches, as well as various popular TV shows broadcast worldwide (like the Apprentice, Dragons' Den, Shark Tank or Planet of the Apps) encourage them to do so. Becoming an entrepreneur has become a goal many people, especially 20-, 30- and 40-year-olds, strive to achieve. However, many of those people fail to realise that the very entry in the business register does not automatically make them entrepreneurs or their business successful. Neither does a good (or even excellent and innovative) business idea that attracts customers, as it was in Kodak's, Blockbuster's, or Ask Jeeves' case. What is required, is the ability to stay attractive to existing and prospective customers, i.e., the ability to win and retain customers, and to adapt to the changing demands, trends and economic conditions. All this can be achieved thanks to a meticulously designed and regularly reviewed and updated business model. The aim of this paper is to present and analyse the learning process of acquiring and building competences in the area of business models with the use of different innovative tools. The results presented and discussed in this article come from surveys as well as face-to-face and on-line meetings conducted in the ProBM 2 ERASMUS+ project (Understanding and Developing Business Models in the Era of Globalisation), in which the total of 261 respondents from seven (7) European countries, i.e. Poland, Italy, Greece, Romania, Portugal, Malta, and Switzerland, took part between 2019 and 2022. From the meetings and surveys it follows that much more awareness of business models needs to be encouraged and developed, particularly as regards improving competences helping future business owners and their employees assess profitability and efficiency of their operations and ensure that the business will be a going concern. © 2022 Authors. All rights reserved.

5.
Industrial Marketing Management ; 102:488-502, 2022.
Article in English | APA PsycInfo | ID: covidwho-20243993

ABSTRACT

The resilience of B2B sales forces is crucial in face of severe wide-ranging challenges during a crisis. This study aims to investigate the role of leader communication of the crisis in promoting salesperson resilience during the COVID-19. The data were gathered from 418 salespersons from 36 manufacturing firms in times of the COVID-19. The data were analyzed using multilevel structural equation modeling. The results demonstrated the positive relationship between leader crisis communication and salesperson resilience, mediated by salespersons' positive stress mindset. Family strain and core beliefs challenge were found to attenuate the positive linkage between leader crisis communication and salespersons' positive stress mindset. Theoretical and practical implications are presented. This study offers insights to help managers in B2B organizations better understand and implement mechanisms that can foster resilience among their B2B sales forces in the COVID-19 outbreak and other crises. (PsycInfo Database Record (c) 2023 APA, all rights reserved)

6.
Proceedings of SPIE - The International Society for Optical Engineering ; 12462, 2023.
Article in English | Scopus | ID: covidwho-20243440

ABSTRACT

The outbreak of COVID-19 makes people feel distant from each other, and masks have become one of the indispensable articles in People's Daily life. At present, there are many brands of masks with various types and uneven quality. In order to understand the current market of masks and the sales of different brands, users can choose masks with perfect quality. This paper uses Python web crawler technology, based on the input of the word "mask", crawl JD website sales data, through data visualization technology drawing histogram, pie chart, the word cloud, etc., for goods compared with the relationship between price, average price of all brands, brands, average distribution of analysis and evaluation of user information, In this way, the sales situation, price distribution and quality evaluation of each store of the product can be visually displayed. At the same time, it also provides some reference for other users who need to buy the product. © The Authors. Published under a Creative Commons Attribution CC-BY 3.0 License.

7.
Professional Geographer ; 75(3):415-429, 2023.
Article in English | Academic Search Complete | ID: covidwho-20240450

ABSTRACT

As the COVID-19 pandemic swept across the United States, the media began reporting stories of people leaving cities for rural destinations, setting off frenzied real estate activity in receiving communities. This article builds a case study of New England using nonconventional data collected from mobile devices as a proxy for population to explore the temporal and spatial patterns of movement down the urban hierarchy since the onset of the COVID-19 pandemic. Two research questions guide the analysis: (1) How have urban–rural migration systems in New England shifted since the onset of the COVID-19 pandemic? (2) In what ways have real estate markets been affected by these apparent migration shifts? The analysis reveals shifts of population away from metropolitan core areas of the region and into micropolitan and noncore counties. These population shifts were most pronounced in late summer and fall 2020 with loosening travel restrictions. By the end of 2020, migration systems in New England once more resembled prepandemic patterns. Further, these places down the urban hierarchy consistently showed more substantial increases in real estate activity as reflected in rising prices, reduced inventories, and increased sales volume. These real estate dynamics suggest urban to rural migration during the COVID-19 pandemic might be initiating new waves of rural gentrification. (English) [ FROM AUTHOR] A medida que la pandemia del COVID-19 afectó por todo lado los Estados Unidos, los medios empezaron a informar sobre historias de gente que dejaban atrás las ciudades por destinos rurales, desencadenando una frenética actividad inmobiliaria en las comunidades receptoras. Este artículo construye un estudio de caso de Nueva Inglaterra, usando datos no convencionales recogidos de dispositivos móviles, como un proxy por la población para explorar los patrones temporales y espaciales del movimiento descendente desde la jerarquía urbana a partir de la aparición de la pandemia del COVID-19. El análisis se guía por dos preguntas de investigación: (1) ¿Cómo han cambiado los sistemas de migración ciudad–campo en Nueva Inglaterra desde el comienzo de la pandemia del COVID-19? (2) ¿De qué manera se han visto afectados los mercados inmobiliarios por estos cambios aparentes de migración? El análisis revela desplazamientos de población fuera de las áreas del núcleo metropolitano de la región hacia condados micropolitanos y no nucleados. (Spanish) [ FROM AUTHOR] 随着COVID-19流行病席卷美国, 媒体开始报道人们离开城市前往农村、在农村引发疯狂的房地产活动。本文构建了美国新英格兰地区(New England)案例, 使用来自移动设备的非常规数据替代人口数据, 探索了COVID-19流行病发生以来由城市迁移到农村的时空模式。研究分析了两个问题:(1)自COVID-19发生以来, 新英格兰地区的城乡迁移体系如何变化?(2)这些显著的迁移变化, 对房地产市场产生了哪些影响?分析表明, 人口从新英格兰大都市核心区域迁移到小城镇和非核心县。随着旅行限制的放松, 人口迁移在2020年夏末和秋季最为显著。到2020年底, 新英格兰地区的迁移体系, 再次呈现出类似于COVID-19之前的模式。处于城市等级体系底层的地区, 房地产活动持续大幅增长, 这反映在价格上涨、库存减少和销售量增加。房地产变化表明, 在COVID-19流行病期间, 城市到农村迁移可能会引发新一轮的农村中产阶级化。 (Chinese) [ FROM AUTHOR] Copyright of Professional Geographer is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full . (Copyright applies to all s.)

8.
Universidad y Sociedad ; 15(2):490-503, 2023.
Article in Spanish | Scopus | ID: covidwho-20239040

ABSTRACT

The commercial strategies of the small businesses of Alajuela Street in the Portoviejo Canton of Manabí in Ecuador in times of COVID-19 have had different impacts. This article seeks to explore and disseminate the main business strategies of SMEs in Latin America and their impacts of these business strategies on small business sales. A case study is proposed from one of the cantons of Ecuador. To carry out the research, the consultation of specialized bibliography, the survey, direct observation and statistical processing are used. As main re-sults, it is obtained that in 99% of the cases, the merchants who applied online marketing strategies in periods of Covid-19 had a positive impact on their income, a behavior similar to that of studies in the Latin American field. 74% of those surveyed decided to keep offering the same kind of item or product during the pandemic and 18% decided to switch products to food. 94.1% of businesses were affected by COVID-19. © 2023, University of Cienfuegos, Carlos Rafael Rodriguez. All rights reserved.

9.
African Journal of Economic and Management Studies ; 14(2):313-331, 2023.
Article in English | ProQuest Central | ID: covidwho-20237625

ABSTRACT

PurposeThe present article aims to determine the factors that explain the intention to adopt electronic commerce among women traders in a developing country like Democratic Republic of Congo (DRC) during a health crisis period.Design/methodology/approachThis study was conducted in the DRC, in Bukavu Town. A convenience sample of 282 respondents consisting of solely women entrepreneurs (importing traders) in Bukavu Town was selected and the structural equation model was used to test the research hypotheses resulted from Ajzen's theory of planned behaviour.FindingsThe finding results showed that only the factors attitude towards electronic commerce adoption and subjective norms which predict women traders' intention to adopt electronic commerce. The analysis shows that about 38.9% of the variation in the dependent variable is explained by the above variables.Originality/valueFew studies have presented technology and electronic commerce adoption as resilience of women entrepreneurs in a time of crisis, despite the abundance of the review literature on adoption. This study provides a new approach to assist women entrepreneurs as well as researchers in understanding the drivers of electronic commerce adoption factors in the DRC.

10.
Sustainability ; 15(11):8955, 2023.
Article in English | ProQuest Central | ID: covidwho-20235212

ABSTRACT

The availability of resources is vital when rapid changes and updated medical information in the provision of care are needed, such as in the fight against COVID-19, which is not a conventional disease. Continuing medical education plays an essential role in preparing for and responding to such emergencies. Workflow has improved based on the virtual meetings, online trainings, and remote detailing conducted by medical representatives in order to deliver educational content instantly through digital tools, such as salesforce automation (SFA), webinars, etc. In terms of its regulatory barriers, the pharmaceutical industry mainly targets healthcare professionals, unlike most businesses that reach end users directly. Medical representatives are equipped with an SFA to enhance customer relationship management (CRM) and closed loop marketing (CLM) capabilities in pharmaceutical companies. This study aimed to fill a gap in the literature by investigating the use of SFA in work patterns, such as health professionals' loyalty and involvement in their medical knowledge in Turkey, and how it allows for differentiating training from marketing. This study intended to compare the data on internists and medical products gathered from a well-known pharmaceutical company's SFA. The data covered the first three months of the year 2020, when medical representatives had a normal daily routine, and that of 2021, when Turkey experienced the most powerful surge of the COVID-19 pandemic. The analysis was based on simple correspondence analysis (SCA) and multiple correspondence analysis (MCA) for 11 variables. Monitoring product, physician's segment, and medical representatives' behaviors with SFA had a significant influence on the pharma-physician relationship strategy, as expected. The findings supported the view that SFA technologies can be deployed to advance the medical knowledge of physicians, in addition to managing and designing superior CRM and CLM capabilities.

11.
UTMS Journal of Economics ; 13(2):214-220, 2022.
Article in English | CAB Abstracts | ID: covidwho-20232354

ABSTRACT

The COVID-19 pandemic caused several short- and mid-term disruptions, to which businesses must adapt. The main goal of this research is to investigate the impact of e-traders response to Covid-19 challenges on online growth. Using existing survey data results linear multiply regression was performed and statistically significant results confirmed that online growth during the Covid-19 emergency was higher in the companies that undertake marketing and delivery adaptation. Further, it was confirmed that e-traders that were selling traditionally and online made higher online growth. Companies with fewer employees were more adaptable to reach higher online growth. Online growth obviously was affected by online sales, and online visits do not statistically significantly influence online growth. The e-traders that believe in the potential for e-commerce in North Macedonia have achieved higher online growth. The timing of the start of the online business does not affect the online growth of e-traders.

12.
Journal of Agricultural & Food Industrial Organization ; 21(1):1-9, 2023.
Article in English | CAB Abstracts | ID: covidwho-20232327

ABSTRACT

Seafood is the food group with the highest share traded, and the U.S. is the world's largest seafood importer, importing 79% of the seafood consumed. Hence, a study examining the impacts of the measures to contain COVID-19 on U.S. seafood imports will not only show how U.S. seafood availability has been affected, but will also give strong indications of how resiliently the global seafood markets have worked through the pandemic. We find that U.S. imports of seafood actually increased in 2020 and 2021, suggesting supply chains were able to adapt to potential disruptions. Moreover, for the 14 largest product forms imported to the U.S., there are no strong price movements. Given that there is a global market for most species groups, this adaption also suggests that the markets have worked quite well beyond the U.S. Hence, while there have undoubtedly been market shocks associated with the COVID-19 measures such as the reduction in demand from the restaurant sector and the increased sales in the retail sector, opportunities seem to balance out challenges, and the supply chains for seafood to the U.S. have been highly resilient.

13.
Int Tax Public Financ ; : 1-27, 2023 May 18.
Article in English | MEDLINE | ID: covidwho-20234727

ABSTRACT

Policymakers were surprised to find increases in sales tax revenues in 2020 due to expectations that they would drop 8-20%. We investigate this puzzle and provide novel insights into consumption taxes based on this experience. Using a case study from the State of Utah, we document that shifts in the structure of consumption played a significant role in the robustness of sales tax revenue. Two factors stand out in our results. The first factor is the structure of the tax base for sales taxes in the USA. This tax base covers only a subset of personal consumption, excluding, for example, many services. During the pandemic, when services were restricted or shut down, this caused a shift in spending toward goods that are more likely to be in the sales tax base. The second factor is the boom in e-commerce during the pandemic, which boosted sales tax collections. This was catalyzed by recent legal changes that made the collection of sales taxes in e-commerce easier. Interestingly, this e-commerce boost also shifted the point of sale and related sales tax revenues away from urban areas toward suburban areas. Our case study of the pandemic's effect on sales taxes in the USA generally, and Utah's experience specifically, provides lessons for consumption taxes, such as the VAT more broadly, and lessons on the role of consumption taxes for tax revenue volatility.

14.
Tec Empresarial ; 17(2):20-32, 2023.
Article in English | Web of Science | ID: covidwho-20231027

ABSTRACT

This paper empirically analyzes the relationship between certain organizational characteristics and sales performance on a sample of 360 micro, small and medium-sized enterprises (MSMEs) from Paraguay. The results from the logistic regression analysis show that the outsourcing of operations has a positive impact on sales. On the other hand, it was observed that relationships with suppliers in the supply chain as well as the delay of planned investments before the pandemic negatively influence sales. These results might help businesses and policy makers to strengthen certain internal characteristics of MSMEs to improve sales possibilities, especially during crisis periods.

15.
Agronomy-Basel ; 13(5), 2023.
Article in English | Web of Science | ID: covidwho-20230896

ABSTRACT

The purpose of this research is to empirically identify the association of the IT literacy of farmers and their profitability through online sales of fresh organic fruits and vegetables during the COVID-19 pandemic. The methodology used in the research is quantitative in nature. A closed-end questionnaire has been used as a survey tool to collect data from Indian farmers. The farmers' IT literacy and attitudes towards organic farming are independent variables, and the frequency of sales of products through online stores and farmers' profitability are the dependent variables. The researcher has attempted to study how the outbreak of COVID-19 has moderated the relationship between the independent and dependent variables. The sample size is 271 farmers who sell their products through online stores. The findings reveal that the farmers' attitude towards organic farming and their IT literacy correlate with the profitability of online sales. Further, the outbreak of the COVID-19 pandemic has moderated the relationship between both the dependent and independent variables. This research will help the government in formulating policies for facilitating farmers to sell their produce through online modes. The study could be further extended by collecting data from farmers from different Asian countries and comparing the results with those of the present research findings.

16.
Australasian Accounting Business and Finance Journal ; 17(2):26-26, 2023.
Article in English | Web of Science | ID: covidwho-2328367

ABSTRACT

The Covid-19 pandemic brought many businesses to a standstill as international travel restriction was imposed across countries in addition to a national lockdown. Firm performances were depressed due to reduced order and output. This study examines whether digitalization has mitigated the negative impact of the Covid-19 pandemic on Malaysia's manufacturing sector. Using sales as the performance yardstick of 24 industrial sectors from January to December 2020, our result shows that manufacturing sales performance was negatively related to the Covid-19 pandemic. However, the adverse impact of Covid-19 was mitigated with a higher level of digitalization. The mitigating role of digitalization remains robust in further analysis. This study has managed to quantify the mitigating effect of Covid-19 on manufacturing sectors. As a policy implication, the government should expedite the introduction of the 5G network, promote digital adoption across all sectors to ensure business continuity and provide an effective response mechanism in any pandemic or crisis.

17.
Journal of Agricultural Economics ; 74(2):369-393, 2023.
Article in English | ProQuest Central | ID: covidwho-2323416

ABSTRACT

COVID‐19 has caused major disruptions to agricultural supply chains around the world. Researchers and policy‐makers are interested in identifying means to reduce the disruptive effects caused by the pandemic. We investigate the impacts of COVID‐19 on the operation of e‐commerce stores (in short, e‐stores) specialising in agricultural inputs. The difference‐in‐differences method (DID) is employed to estimate the causal relationship between COVID‐19 and online sales of agricultural inputs using data from 54,244 agricultural input e‐stores registered in 118 prefecture‐level cities across 15 provinces and hosted on two major Chinese e‐commerce platforms. The results show that COVID‐19 led to a substantial growth in monthly sales of agricultural input e‐stores, and this growth of online sales varied across store scales and by types of agricultural inputs. In particular, e‐stores selling seeds and seedlings experienced a larger growth in sales than stores selling agricultural machinery and implements, and the mid‐ and larger‐scaled e‐stores experienced more growth of sales than micro‐ and small‐scaled e‐stores. Further analysis reveals that the growth of online sales of agricultural inputs was driven mainly by an increase in the quantity of customer orders (QCO). The findings of this paper underscore the importance of e‐commerce in ensuring the resilience of the agricultural supply chain during the pandemic period.

18.
Technological Forecasting and Social Change ; 193:122656, 2023.
Article in English | ScienceDirect | ID: covidwho-2323164

ABSTRACT

We investigate how the introduction of different types of innovation and the adoption of various digital technologies during exogenous shocks, influence firms' sales growth. By drawing from a sample of 1979 firms from the Caribbean small island developing states (SIDS) during the COVID-19 pandemic, we show that although some innovation types enhance sales growth, others are not as important and can even reduce revenue over time. Moreover, by examining the interrelationship between innovation and digital technologies we unveil situations where the simultaneous introduction of certain types of innovations with specific digital tools further enhances sales growth and other instances where rigidities arise that impair sales growth. This study furthers our understanding of whether and how innovation, digital technologies, and their interaction, enable firms to positively respond to the challenges of exogenous shocks.

19.
Eastern European Economics ; : 1-23, 2023.
Article in English | Web of Science | ID: covidwho-2323135

ABSTRACT

This study uses the theory of social learning to investigate the relationship between hedonic and utilitarian motivation and e-commerce online shopping intentions. Based on a literature review, four hypotheses and eight sub-hypotheses are proposed. The study's novelty derives from the study region and the implications of the COVID-19 pandemic. The results indicate a correlation between utilitarian and hedonic motivation and online shopping intentions, while information searching is a significant predictor of online purchase intentions. This paper contributes to both the academic and practical fields, and e-vendors can use it as a framework to manage website activity.

20.
International Journal of Digital Earth ; 16(1):1725-1751, 2023.
Article in English | Scopus | ID: covidwho-2323048

ABSTRACT

In this research, we analyzed the delivery service areas of restaurants, customer satisfaction, and restaurant sales of urban restaurants during the COVID-19 pandemic. We obtained the datasets on food ordering options and restaurant rankings based on Google Maps, Open Street Map, and widely known online food order applications in Iran. Based on this analysis we further modeled suitable areas for future extension of restaurants. We analyzed the online food order data of restaurants' sales and food delivery reports for 1050 restaurants in the city of Tabriz. We collected and analyzed data on the restaurant locations, the number of food orders for each restaurant, and the number of customers and their locations. Our results revealed that the spatial dimension of the newly emerging food delivery areas is of utmost importance for the success of restaurants. This indicates that an optimal location is not longer only dependent on factors like population density and competitors in the direct vicinity but on the services density even from more distant competitors. The results indicate that an optimized spatial distribution of the restaurants together with efficient quality in services can contribute to optimistic urban development. © 2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group.

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